Sunfoil sponsors both national and development cricket in South Africa, believing that you can only make a difference from the grass roots up. Through all tiers of the game our passion and commitment shows through developing the future stars of our country and bringing quality First Class and International cricket to the people of South Africa.
We are committed to managing our social responsibility and there is no better feeling than giving back to the South African community. The aim is to make a meaningful difference and one that can sustain itself into the future, so that all those who have benefited will hopefully one day turn around and do the same to others in need.
Sunfoil Proteas Test Cricket
Cricket South Africa (CSA) and the Willowton Group, manufacturers of Sunfoil Pure Sunflower Cooking Oil concluded a sponsorship deal which saw Sunfoil partner as the Title Event Sponsor of the 2011/2012 Test Match Series between South Africa vs. Australia and South Africa vs. Sri Lanka. Further to this Sunfoil also sponsored the ODI series between South Africa vs. Sri Lanka.Sunfoil have been involved in cricket development for the past five years, largely in the KwaZulu-Natal and Gauteng regions, and more recently became sponsors of the Sunfoil Dolphins. This partnership not only gives the Group a bigger stake within the cricketing environment, but aligns them to one of the top brands in the country, the Proteas.Willowton Group has decided to continue the Sunfoil sponsorship of Proteas Test Series cricket for a further four years. The partnership commenced in the 2011/2012 season and has grown from strength to strength. The proudly South African brand is supporting the Proteas Cricket team all the way, as together they believe they can achieve all their goals!
Further to the test sponsorship, Willowton Group will donate R1000 for every four and R2000 for every six hit during local Test Series towards the Sunfoil Education Trust formed to help give bursaries to the children coming through the Sunfoil development cricket programmes that show promise for the future and require assistance.
Education is a vitally important part to helping build South Africa as a nation and Willowton Group feel by forming this education trust they can encourage the beneficiaries to study and to help grow future stars in the game of cricket and also encourage children to play cricket which is a great team sport that teaches teamwork and good values.
Sunfoil Series four day Domestic Cricket
Through Willowton Group extending its sponsorship of the Proteas Test series cricket for a period of four years through the Sunfoil brand, the new deal will also include sponsorship of the four-day domestic competition.
SuperSport were the previous sponsors of the domestic four day competition with this partnership having commenced during the 1995/1996 domestic cricket season.
CSA is now looking forward to the latest long term deal with the Willowton Group.
Sunfoil Development Cricket Programme
Started in 2007, the Sunfoil Township Cricket initiative has made it possible for children and teenagers from rural and township areas across Kwazulu-Natal to fully embrace the thrill, excitement and spirit of the game of cricket!
With a view to develop each participants talents on the field, as well as giving all the players a better appreciation of the positive life skills cricket teaches us, Sunfoil Township Cricket is not only about learning the game, but the value it adds to the lives of those who play it!
Cricket, and sport in general, have been a unifying factor in our country, and Willowton Group are confident that the Sunfoil Township Tournament will unlock some of the future cricketing stars of our country and province. To further grow the potential of the youngsters involved, Sunfoil Township Cricket offers various bursaries and scholarships that can be used to support either sport or academic futures.
Empowering children through sport is just one of the ways Willowton Group hopes to uplift communities. A little goodness goes a long way and we are determined to make a difference at grassroots level where it counts the most.
Following on the huge momentum of success and participation generated by the Kwazulu-Natal franchise, Sunfoil Township Cricket headed to Gauteng in 2011 allowing even more youngsters to experience the spirit of cricket and benefit from this amazing coaching programme!